8 Best Virtual Fair Platforms with CRM Integration

Virtual fairs generate hundreds or even thousands of valuable business leads—but without seamless CRM integration, managing that data by hand can take a lot of time. That is why businesses need a virtual event platform that won’t just provide hosting capabilities but also capture qualified leads for your business.   

When the virtual fair ends, event platforms capture valuable data like attendee interaction with exhibitors, resource downloads, and networks made, and more through CRM integration, making it easy for you to follow up and increasing overall return on investment.

In this guide, we will look at the best virtual fair platforms with CRM integrations:

How We Evaluated These Virtual Fair Platforms

We evaluated how the virtual fair platform supports trade shows, exhibitions, and recruiting events, and what features and capabilities it offers to make the online fair effective and successful. We examined whether the virtual fair platforms integrated with the most effective and leading CRM platforms, such as Salesforce, HubSpot, and Microsoft Dynamics 365.

Additionally, we assessed how the virtual fair platform would enhance networking and found that they are offering features such as a social lounge, speed networking, one-on-one meetings, AI-powered attendee matchmaking, and a fluid space that can elevate attendees’ networking experiences. We reviewed online fair platforms to determine whether they support customized virtual booths and sponsor branding, which are important for brand recognition and sponsor visibility at trade shows.

1) Airmeet

Airmeet is an all-in-one event management platform that enables you to host trade fairs and partner events in HD video, giving the audience a cinematic experience. This platform offers a rich set of engagement features such as live chat, polls, Q&A, breakout rooms, social lounge, speed networking, and more that can foster interaction between attendees, exhibitors, and sponsors. 

The platform offers branding and customizations, allowing booth owners to customize their booths by adding company colors, logos, videos, and graphics to the expo booth. Plus, you can attach brochures and flyers to the booth to enhance visitors’ experience. 

Airmeet offers a set of engagement tools to foster interaction among exhibitors and attendees such as live chat, real-time polls, interactive Q&A, and more. For virtual trade fairs, it captures attendees’ engagement data such as booth visits, chats with exhibitors, material downloads, poll & survey responses, and more.

CRM Integrations that Airmeet integrates with

• HubSpot
• Salesforce
• Microsoft Dynamics
• Salesmate
• Pipedrive
• Keap

2) vFairs

vFairs is a virtual, hybrid, and in-person event management platform that allows you to host virtual trade shows that your audience will remember. The platform enables you to display an exhibitor booth with an immersive 2D/3D hall, list your products or services to showcase to your audience at trade shows, and give control over booth content so you can upload flyers, pricing sheets, product videos, etc. 

You can build a branded registration page as well as create custom forms to capture attendee info that is most important to you and your exhibitors. In order to increase attendance at the trade show, you can offer discount codes and group registrations.

vFairs CRM integrations manage attendee data for your events, including registration, profile updates, resume uploads, and more. They also manage virtual exhibition booths where exhibitors can showcase products, services, and company information. vFairs CRM platforms automatically track audience engagement, capture high-value prospects, and automate follow-ups with them.

CRM Integrations that vFairs integrates with

• Salesforce
• HubSpot
• Zoho CRM

3) Whova

Whova is an exhibitor and trade show management platform that allows you to host a customizable and interactive online or in-person trade fair. As an exhibitor, you can upload your product images, videos, links, downloadable brochures, and more to drive booth traffic, connect with high-quality leads, and create more business opportunities. 

Whova offers gamification features such as a leaderboard and content that you can use to encourage your attendees to visit the booth, play games, and win prizes. This platform also allows exhibitors to post special offers, photos, and social media messages directly onto Whova’s Community Board and other engagement functions, helping them create a social buzz within the event and encouraging attendees to return for your future expos and trade shows.

CRM Integrations that Whova integrates with

• HubSpot
• Salesforce
• Zoho CRM

4) RingCentral Events

RingCentral Events is an AI-powered virtual and hybrid event management platform that reflects your brand, builds community, and leaves a lasting impression on your audience. This platform allows you to customize your expo booth with a brand logo, color, and theme at trade shows and upload photos and videos of your products for your audience to see.

RingCentral Events allows you to set up a booth with a pre-recorded video or a live chat, branded content, contact info, special offers, and a customized CTA button. You can embed a pre-recorded video from YouTube, Vimeo, or Wistia, add your Google Slides presentation, or convert your booth into a session room. Attendees can walk around to visit the booths that interest them and interact with exhibitors as well as sponsors.

RingCentral Events integrates with customer relationship management (CRM) platforms that help event organizers, exhibitors, and sales teams to manage attendees and lead data more efficiently.

CRM Integrations that RingCentral Events integrates with

• HubSpot
• Salesforce

5) InEvent

InEvent is a virtual, in-person, and hybrid event platform that simplifies the event management process. The platform allows you to host seamless and engaging trade shows/trade fairs. InEvent streamlines the registration and check-in process, providing personalized badges and QR codes for swift check-ins at trade shows. 

At the InEvents trade fair, your attendees can access trade show schedules, maps, and exhibitor information through the mobile app. Exhibitors can customize their profiles, upload marketing materials, and capture qualified leads. The platform provides a robust analytics reporting feature that tracks insights into attendee behavior and engagement levels.

InEvent’s CRM integrations automatically capture attendees’ activities like booths visited, interactions with exhibitors, resource downloads and sync them in real time, which helps sales and marketing teams to identify qualified leads faster and personalize their outreach based on their engagement. 

CRM Integrations that InEvent integrates with

• Salesforce
• HubSpot
• SAP Cloud
• Microsoft Dynamics

6) Accelevents

Accelevents is an event management platform that allows businesses to host customizable onsite, virtual, or hybrid trade shows. The platform supports brandable ticketing and registration forms, brandable email invites, confirmations, and reminders, a fully white-labeled mobile app, and brandable check-in kiosks, ensuring your brand remains in the spotlight at the trade show.

With Accelevents, your attendees, sponsors, and exhibitors can make meaningful connections that lead to lasting business relationships. Accelevents helps event organizers support lead retrieval at scale while giving exhibitors faster follow-up workflows. Its CRM integrations like HubSpot update attendee contacts while also syncing essential fields such as registration status, ticket type, check-in, and session activity in real time.

CRM Integrations that Accelevents integrates with

• Salesforce
• HubSpot
• Nimble
• Zoho CRM

7) Webex Events

Webex Events is a hybrid, in-person, and virtual event platform that enables you to host unforgettable trade shows. The platform allows you to customize your virtual booth with company branding, product videos, downloadable brochures, presentations, and other marketing assets. 

Webex Events provides interactive tools like live chat, polls, and Q&A, which can foster interaction between exhibitors and attendees. For your trade show, the platform enables you to create multiple ticket types, prices, groups, discount codes, and more. Webex Events supports a fully customizable mobile event app, allowing your trade show attendees to engage with exhibitors from their smartphones or tablets.

CRM Integrations that Webex Events integrates with

• Salesforce
• HubSpot

8) Remo

Remo is a virtual trade show platform and software that enables you to display your products in branded exhibitor booths, attract buyers, generate leads, and boost business sales. This platform encourages meaningful conversations between attendees and exhibitors and gives an authentic experience to both of them.

Remo allows exhibitors to customize their booths to keep their brand front and center. You can display a variety of content, including product catalogs, demos, images, resources, and more. It provides you with strong analytics to understand your prospects better, tracking their behaviors and engagement data.

CRM Integrations that Remo integrates with

• HubSpot
• Salesforce

Final Thoughts

Virtual fair platforms with built-in CRM integration not only minimize manual tasks but also provide valuable attendee engagement data, helping your sales team identify qualified leads and follow up promptly. HubSpot, Salesforce, and Zoho CRM are all platforms that help centralize attendee and exhibitor data captured during trade shows and virtual expos, from booth visits, poll responses, and chat interactions with exhibitors to resource downloads and networking contact gains. In fact, they provide you with detailed engagement data for each prospect, allowing you to prioritize high-intent leads first.