Snippet of a virtual events platform

Hubilo vs GoTo Webinar vs Airmeet : In-depth Webinar Software Comparison

Chaahat Girdhar
• June 26, 2025

(10 min read)

Choosing the ideal webinar software for your virtual events, marketing campaigns or internal meetings can be difficult especially with how rapidly webinar platforms are evolving to meet the needs of the audience. In this comparison blog, we will analyze three webinar software solutions – like Hubilo, GoTo Webinar and Airmeet.

Table of Content

We’ll look at their main features, cost and usability to help you make an informed decision on which platform is best for you, as each platform has its own distinct characteristics, ranging from audience interaction tools to analytics and integrations. Understanding these is critical for selecting a solution that aligns with your business and event goals. 

Here’s a table of comparison between Hubilo, GoTo Webinar and Airmeet:

Feature

Hubilo

GoTo Webinar

Airmeet

Emails customization

Yes

Yes – Very basic

Yes – Very In-depth

Landing pages customization

Yes

Yes

Yes 

Easy drag and drop

Virtual Backstage Area

Yes 

No 

Yes

Audience Engagement Score

Yes 

No 

Yes

AI Content Repurposing

Yes 

Yes (Summary only)

No

Pre-recorded / simulive webinars

Yes 

Can be streamed to other platforms as well

Yes 

Yes 

CRM & Marketing Integrations

Hubspot, Marketo, Pardot, Salesforce, Microsoft Dynamics 365, Eloqua, Slack + Salesforce, Zapier

Hubspot, Salesforce Pardot, Marketo, Eloqua etc.

Hubspot, Eventbrite, Mailchimp, Salesforce, Marketo, Facebook pixel, GTM, Eloqua, Power Automate, Slack, Sendoso, Microsoft Dynamics 365, Pardot and many more.

Interactive Engagement Features (Polls, Quizzes etc.

Yes 

Yes 

Yes 

Data Insights & Analytics Reporting

Yes 

Yes 

Yes 

Real-time dashboard | Email reports | Segments

1-Click Login

Yes 

Yes 

Yes 

24/7 Dedicated Event Support

Yes 

No 

Yes 

External Engagement Apps Integrations

Yes 

Yes 

Yes 

In-event conversion CTAs

Yes 

No 

Yes 

Account Insights Dashboard

Yes 

No

Yes 

Webinars Branding Customization

Yes 

Yes 

Yes 

Click here for more webinar software comparisons.

Branding & Customization

Hubilo

Hubilo stands out when it comes to webinar branding and customisation because it provides comprehensive white label options. Organizers can create fully branded registration pages, communications and virtual event venues that are consistent with the corporate branding. Hubilo’s platform allows personalized logos, colors, fonts and themes, allowing marketing teams to provide a consistent brand experience.

Additionally, Hubilo’s AI-powered content repurposing tool enables hosts to create snackable branded content for post-event marketing. With dynamic possibilities for designing participant touchpoints ranging from invitations to virtual booths, Hubilo is great for businesses that are looking for end-to-end branding control in webinar software.

GoTo Webinar

GoTo Webinar takes a clear approach to webinar branding and customisation, as it aims to simplify webinar setup, without compromising on professionalism. Organizers can include company logos, brand colors and personalized messages on registration pages, reminder emails and webinar interfaces.

While GoTo Webinar has fewer customization possibilities than Hubilo or Airmeet, it does provide ample flexibility for businesses that are looking for consistent webinar branding without complication. The platform features branded waiting rooms, customisable email formats and branded attendance certificates. GoTo Webinar’s user-friendly solutions are great for businesses that require a quick and dependable webinar setup with branded elements.

Airmeet

Airmeet is an excellent alternative for advanced webinar branding and customisation as the platform allows event organizers to completely create virtual stages, networking lounges, sponsor booths and registration pages. The drag-and-drop editor makes it easier to create beautifully branded event spaces.

Airmeet’s AI-powered theme adaption instantly adapts event aesthetics to fit submitted logos and brand colors, resulting in a polished look. Hosts can incorporate sponsor logos, banners and call-to-action buttons throughout the event. 

Airmeet’s immersive branding capabilities enable you to create engaging and on-brand webinar experiences that leave a lasting impression, making it one of the top webinar platforms for corporate branding.

Webinar Experience & Engagement

Hubilo

Hubilo provides an immersive webinar experience that aims to maximize audience involvement. Its features include live polls, interactive Q&A sessions, monitored chat, quizzes and gamified activities. These features ensure that participants stay engaged throughout your event. The platform’s AI-powered engagement score enables you to monitor attendee interest in real time.

Breakout rooms, virtual networking lounges and one-click CTAs streamline networking and increase conversion rates. Hubilo’s bespoke branding choices include these interactive components, ensuring a consistent brand experience. Whether you’re conducting a marketing webinar, a training session, or a major virtual conference, Hubilo can help you create high-impact, engaging events that produce leads and insights.

GoTo Webinar

GoTo Webinar is well-known for its user-friendly webinar platform, which simplifies audience involvement while remaining reliable. Polls, surveys, interactive Q&A and chat are among the platform’s key elements for keeping guests involved. While GoTo Webinar provides basic audience participation options, it lacks the additional gamification and networking aspects found in other platforms.

It focuses on delivering a seamless webinar experience that is simple to set up and operate, with intuitive controls for hosts and presenters. The platform is great for businesses that are searching for simple virtual event software that can provide branded webinars without complicated interactive layers. It’s an excellent option for hosting internal meetings, training and lead generation webinars.

Airmeet

Airmeet distinguishes itself as one of the most dynamic webinar systems for providing fully realistic event engagement features. The platform provides a wide range of audience participation options including live polls, interactive Q&A, moderated chat, emoji reactions, raise-your-hand features and real-time attendee networking.

Airmeet goes beyond the fundamentals by adding virtual tables, speed networking and gamified components like points, medals and leaderboards to make your webinars more dynamic and memorable. Breakout sessions, lounges and backstage areas empower both presenters and attendees. 

Airmeet’s branded webinar capabilities allow you to completely tailor your interaction elements for consistent messaging and increased participant satisfaction, making them ideal for marketing webinars, virtual conferences and hybrid events.

Integrations & Workflow

Hubilo

Hubilo provides a complete collection of webinar platform integrations to help you accelerate your marketing, sales and engagement operations. With native connectivity to popular CRMs like Salesforce, HubSpot, Marketo, Pardot, Microsoft Dynamics 365 and Eloqua, Hubilo ensures that attendance and lead data flows effortlessly into your marketing stack.

It also interacts with Slack, Zapier and other communication apps to help teams stay on track before, during and after events. Hubilo’s open API enables customized connections, making it suitable for enterprise webinar automation. The platform’s deep integrations make campaign management, ROI assessment and nurture workflows easier. These all are necessary for high-converting webinars.

GoTo Webinar

GoTo Webinar provides necessary webinar software integrations to help L&D professionals and marketers in running seamless online events. Popular CRM and marketing platforms like Marketo, Zoho and more are directly connected to it. You can track leads, create nurture programs and automatically sync registrant and attendance data with these interfaces. GoTo Webinar also supports Webhooks, allowing teams to create unique workflows for automation and data export. 

GoTo Webinar is a dependable option for companies that are seeking basic webinar marketing automation and CRM connectivity, even though its integrations aren’t as comprehensive as those provided by its alternatives.

Airmeet

With one of the most comprehensive integration suites in the virtual event software market, Airmeet is the industry leader. HubSpot, Salesforce, Marketo, Pardot, Mailchimp, Eventbrite, Microsoft Dynamics 365, Slack and Google Tag Manager (GTM) are some of the platforms with which it has direct integrations.

Email sequences, post-event follow-ups, lead scoring and registration flows can all be easily automated by marketers and event managers, thanks to this robust integration environment. Additionally, Airmeet supports webhooks and APIs for customized workflows. 

Airmeet is the perfect choice for business virtual events where data-driven automation and marketing alignment are crucial because of these characteristics.

Analytics & Lead Insights

Hubilo

You can monitor every facet of your webinar performance with Hubilo’s robust analytics and reporting features. As the event progresses, organizers can keep an eye on audience behavior, engagement data and attendance rates with real-time dashboards. Hubilo offers comprehensive conversion tracking, demonstrating how participants responded to surveys, call-to-actions and downloading materials.

Each participant receives an engagement score from Hubilo’s lead scoring system, which aids marketing teams in identifying excellent leads for follow-up. The conversion of your webinar data into usable insights is ensured via integration with CRMs like Salesforce, HubSpot and Marketo. Data-driven decisions are made easy and effective with Hubilo’s reporting.

GoTo Webinar

GoTo Webinar is designed to be simple and easy to use and it offers basic webinar analytics and reporting. Registration numbers, attendance duration, poll results, participation in Q&A and post-webinar survey replies can all be monitored by organizers on this platform.

GoTo Webinar provides concise data to quickly evaluate webinar success, but it lacks sophisticated engagement rating and in-depth audience segmentation. For additional lead management, you can interface with platforms like Salesforce or export data to spreadsheets. 

GoTo Webinar offers dependable and straightforward analytics that facilitate virtual event ROI tracking for teams that are looking for basic insights into audience participation and registration trends.

Airmeet

With a range of sophisticated data tools that enable organizers to gauge success and increase conversions, Airmeet offers powerful and deep webinar analytics. Attendee segmentation, real-time dashboards and comprehensive heatmaps displaying engagement levels during sessions are all features of the platform.  

Finding and prioritizing eligible leads is made simple by Airmeet’s audience engagement scoring, which allocates points based on involvement in surveys, Q&A, chat and networking activities. Email analytics, session-level performance and sponsor interaction information are all included in post-event reports. 

Airmeet guarantees that your webinar data converts immediately into pipeline growth and sales prospects with its extensive connections with CRMs like HubSpot, Salesforce and Marketo.

Support & Reliability

Hubilo

Hubilo provides a comprehensive solution for seamless virtual and hybrid events ensuring webinar dependability and event support. Hubilo offers 24/7 live support, ensuring that event organizers receive expert assistance during important periods such as event setup, live sessions and post-event analysis.

Hubilo’s technology has 99.9% uptime, providing peace of mind for high-stakes webinars. Their professional customer success managers work with you to optimize engagement and troubleshoot in real time. 

Hubilo ensures your virtual event platform experience is both secure and reliable, making it suitable for organizations that are looking for consistent quality.

GoTo Webinar

GoTo Webinar provides conventional business-hours help, with extended support accessible to enterprise clients. It boasts a stable and tried-and-true platform that can manage enormous audiences without sacrificing streaming quality or webinar reliability.

While it does not include 24-hour live chat as standard, users may access a comprehensive knowledge base, email support and community forums. GoTo Webinar also offers integrated failover solutions, ensuring that events go smoothly even after technological problems. This platform is ideal for enterprises who prioritize consistency and simplicity in their webinar tools.

Airmeet

Airmeet stands out for its superior support and consistent platform stability, making it an excellent choice for enterprises presenting crucial webinars, virtual conferences and large-scale events. Airmeet’s 24/7 live event support means that webinar hosts can receive technical assistance at any time, regardless of their time zone.

The platform is designed for high uptime (99.99%) and incorporates redundant systems to avoid disruptions during live sessions. Airmeet has professional event success specialists who can help you design, execute and troubleshoot virtual events. With a strong emphasis on data security, GDPR compliance and real-time monitoring, Airmeet guarantees that your webinars go smoothly every time.

Conclusion

If you need a white-label solution with strong gamification and AI-powered content repurposing then choose Hubilo as it will be a great fit for you.

GoTo Webinar is an ideal platform for you if you want to create easy and branded webinars with a simple, familiar user experience and robust integration capabilities.

But, if you want to deliver the most immersive webinar experience, then choose Airmeet as it has deep integrations, powerful branding capabilities, intuitive and robust audience engagement capabilities and around-the-clock support.

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