In 2021, we surveyed 1000 people in the US who regularly attended in-person events before the COVID-19 pandemic and now regularly attend virtual events. This eBook showcases the most compelling things we found regarding virtual event attendance. Some of the key learnings include:
- Event attendance is up
- Attendees miss traveling, networking, and connecting
- Organizers are delivering positive experiences with virtual events
- A lack of networking opportunities and poor platforms made the events unsuccessful
- Attendees want more engagement and interaction
- Half of attendees want virtual options in the future
