Association Ebook

Engagement - the new growth lever in SaaS

Virtual events help build engagement and empower your audience to develop real connections with your brand.



Virtual Events Ebook


Vol 1


How Virtual Events Build Engagement in SaaS

by Airmeet

Think about this. We’ve gone about building a brand the wrong way — focusing on short-lived interactions rather than strong real-time connections.

A layer of interaction and engagement can completely transform your revenue generation efforts and have a domino effect on your pipeline, brand, and customer retention. This book will cover how you can effectively use virtual events as an engagement channel.

Key Takeaways

  • Great examples of brands using virtual events for brand building and community engagement.
  • Actionable tips on how you can boost engagement before, during, and after an event.
  • Right metrics to measure engagement and impact.