82% of the event leaders suggested that their companies plan to run the same—if not more—number of virtual events as they did last year. And this has increased by nearly 20% since 2021. But if there was a report that tracked how many attendees could tell one virtual event from another, we got another thing coming.
It’s nobody’s fault. If you’re not able to think beyond webinars that masquerade as snoozefests. Or annual conferences that require all hands on deck, this ebook is for you. It’s full of examples and inspiration from companies that wield events to grow audience engagement and customer loyalty.