Ep 2: People-powered Event Marketing

by Airmeet

Events are about bringing people together. To participate, collaborate, and collectively shape the direction an event takes.

What if the people whom you designed your event for – attendees, sponsors, exhibitors, and speakers – turn into trusted event advocates? What if they help spread the word about your event to their community, and their community’s community?

That’s what people-powered event marketing is all about. 

After all, 92% of consumers trust referrals from people they know.

Save your seat to catch Rachel,snöballer-in-chief at Snöball audience growth, talking about people-powered event marketing and how it can completely let you exceed your event registration and attendance goals.

What you’ll learn at the event:

  • Creating a powerful and resonant event concept and message that is share-worthy.
  • Plugging referral loops at various touchpoints within the lifecycle of an event.
  • Employing a social share strategy and event advocacy program.
  • Factoring in your people to amplify your event and content.
  • Simple dos and don’ts while building an event marketing campaign.

This event is a part of a series of events that highlight lessons and ideas from Event leaders who tinker endlessly to elevate Events to Experiences; to create extraordinary moments visually and otherwise. You only have to register once to access all the events in this series 🙂

Previous Episode: Episode 1: Re-energizing Virtual Events

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AirStudio

Create one-of-a-kind, branded event experiences

AirControl

Manage multiple event workflows from one powerful dashboard

AX360

Connect attendees together in more meaningful ways

AirIntel

Gain insights to help drive more revenue and conversions

AirCare

Tap into 24/7 support, helpful onboarding, and white glove services

What’s New!

The latest features, enhancements and updates to Airmeet

Events can open the door to more connection, and more growth. Discover why Airmeet
is the #1 virtual and hybrid event platform, and how we can help you host events your attendees will never forget.

Webinars

Craft meaningful conversations

Workshops & Trainings

Host interactive events that inspire your audience

Community Meetups

Engage your community around the year

Product Launches

Leave a lasting impression in the market

Conferences & Summit

Deliver highly customizable events experiences at scale

Hybrid Events

Bring the best of in-person and virtual events together

Tradeshows & Expos

Showcase a world-class exhibition to your buyers

Award Ceremonies

Host a grand reception for your rockstars

Townhalls & Kickoffs

Engage your co-workers with interactive experiences

Job & Talent Fairs

Make an impact with your next recruiting event.

Hackathons

Organize team events that inspire innovation

Case Studies

Stories about customers who have hosted succesful evennts on Airmeet

Testimonials

Hear what customers have to say about Airmeet

Blogs

Guides, FAQs, updates & more from Airmeet

Events

Events curated by Airmeet, keeping you in mind

eBooks

Deep dive into Airmeet’s favorite topics

Group Sales Demo

Get a live, no-strings-attached demo of Airmeet.

Partnership Program

Join our Channel Partnership Program to expand your offering and grow revenue.

Looking to reinvent your events and transform your business? Join marketing leaders as they unpack their integrated Event-led Growth Strategies. It’s down-and-dirty info and frameworks you wish you knew yesterday.
Your GTM is yet to catch up with the changes in your buyer’s behavior. Say hello to Event-led Growth. It puts Events at the center of your GTM calendar and real connections at the center of your Growth Strategy.