Hopin vs. Hubilo: Are These Virtual Event Platforms Good Enough?

Aditi Biswas
• September 1, 2021
Looking for a #1 virtual event platform? Read the blog to know more
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You plan a virtual event. 

You already have everything in place – the speakers, the panelists, the sponsors, and the swag even. You have nothing to worry about!

But you soon realize that the event requires a platform that addresses all of the above, and Zoom will simply not do.

So, now you’ll have to research and figure out the what, the hows, and the ifs and the buts before doing anything else! 

We got you covered. Here is a feature comparison of Hopin vs. Hubilo made just for you! 

Table of Contents

The recommendations

While this is just high-level (pros and cons will be discussed in detail later), here are some observations: 

Use Hopin if:

  • You are a freelancer, an individual business owner, or own small and medium-sized businesses.
  • You want to host an event with 100k attendees and up to five speakers on the stage. 
  • Have a starter budget for at least $50 per month with registrations up to 1200 per year. 
  • Need access to previous events and look at forthcoming events.
  • Need built-in video capabilities.


But keep in mind that, if you,

  • Are ready to pay a minimum of 7% of all ticket sales as commission. 
  • Do not require your attendees to access the event via mobile devices. 
  • Do not require many integrations over virtual event customizations, especially Eventbrite. 
  • Do not require booths to represent their brand or even customizations. 
  • Do not require on-demand replay of the events. 

Use Hubilo if:

  • You are a small and medium business, association, event management company, and education institution.
  • Planning to host a webinar, networking, or an expo online event. 
  • Need dedicated support during the day of the event. 
  • Have a budget of $99 for 50 registrations per organizer. 
  • Require engagement and networking features like 1-1 chat rooms, virtual booths and lounge tables for 16 people. 


But keep in mind that, 

  • You do not require sponsored booth-level chats in your event management software. 
  • You need limited customization when it comes to event entry rules. 
  • Your branding customization is limited when it comes to the Reception area of the virtual event. 

Overview of Hopin

Hopin is a virtual and hybrid event platform.

Hopin is a virtual event planning and hosting platform. It is scalable and intuitive and helps event organisers reproduce an in-person event online with the help of integrations.

It comes with a Reception area, Stages, Sessions, and Networking area – which helps you deliver a unique and impactful experience.

The platform also includes ticket registration, email scheduling, and analytics along with pre-recorded content, RTMP live streams, and customer support.

Overview of Hubilo

Hubilo vs. Hopin are both virtual event platforms. Here you see a screenshot of Hubilo.

Hubilo is a hybrid and virtual event management platform that helps improve engagement and drive business results. 

The platform helps gamify the attendee experience by configuring touchpoints like chat, networking areas, and booths. 

Comparison of Hopin vs. Hubilo features

Now that you have a fair idea of what each of these virtual events platform does, let’s make a side-by-side comparison of both the virtual event tools. 

1. Pricing

Hopin includes a freemium option which is for 50 registered attendees and one organizer. The plan includes a built-in registration system with an SEO-optimized landing page, waiting rooms with add-to-calendar links in the virtual platform.

It also includes an event referral tracking, basic event analytics dashboard, Stripe payment integrations, a built-in Hopin Studio for backstage and Google Slides integration. Their next plan (the Starter plan) starts at $41.58/month and comes with 1200 registrations per year for advanced event planning and management. 

Hubilo, on the other hand, comes with a Basic plan that is priced at $99/month/organizer. This plan does not include the Backstage area or even the chat or customer support. The plan, however, only comprises Mailchimp integration for your event marketing needs.  Their next plan is an Advanced plan at $799/month that is applicable for 100 registrations. 

Who wins here?

Undoubtedly, both platforms come with a list of agile features that depend on the type of virtual events and virtual conferences being hosted. However, Hopin clearly has the upper hand in the virtual events space with its freemium plan when it comes to its pricing. 

Try Airmeet for free here. Register up to 100 attendees for each organizer and get access to a 24/7 customer support lounge.

2. Security Specs

Hopin offers compliance with GDPR and CCPAA. All the data is encrypted and also outsources PCI-DSS to a level 1 service provider. 

Hubilo offers GDPR compliance along with data encryption and protection, backup recovery, and ISO 27701:2019 and ISO 27018:2019 certifications. Hubilo offers users an extra layer of protection with unique ids and passwords backed by strong encryption mechanisms. 

Here are some reviews based on Hopin vs. Hubilo and their performance regarding security and compliance issues.

Who wins here?

It’s a tie!

Both platforms offer stringent security when it comes to their customers. They both ensure no data is leaked and conduct regular internal audits for vulnerabilities in their virtual event infrastructure.

3. Integrations

Hopin’s approach to integrations is to help event organizers improve their productivity and help increase attendee engagement. As of now, it offers a vast range of integrations which includes, 

  • Cvent
  • Mailchimp
  • Typeform 
  • Slido 
  • Twitter
  • Hubspot
  • Snapbar
  • Interprefy
  • Miro
  • Kahoot
  • Salesforce
  • Marketo
  • Gofundme
  • Kudo
  • Figma 
  • Intercom and 
  • Slack

Hubilo only offers Mailchimp (which is included in their freemium plan), Salesforce, Marketo, and Hubspot integrations as its enhanced features.


Who wins here?

Undoubtedly, Hopin emerges as a winner with its long list of integrations designed to improve attendee satisfaction and engagement. It also offers customizable APIs to build tools to accelerate event workflows with the help of Kudo and Validar. 

4. Marketing and Registration

Hopin is an all-inclusive virtual and hybrid event platform that offers email marketing, referral programs, reporting and analytics, and registration on its platform. It includes a ticketing system and takes a commission of a minimum of 7%. 

On the other hand, Hubilo offers email marketing, analytics, registration and ticketing, and payments minus any hidden charges. It does not include a referral program in its pricing structure. 

Who wins here?

Both the platforms come with their own set of advantages and disadvantages. While Hopin does offer multiple integrations that ease the marketing and registration process, its ticketing commission can often be a deterrent in selecting it. 

5. Networking features

With Hopin, you get more networking opportunities in real-life events, hybrid events, and even virtual events. It offers polls, surveys (with 3rd party integrations), private video chat, custom reception area, group, or even 1-on-1 chat within sessions. The platform lets you host full-scale events that can be made invite-only with just a click. 

In Hubilo, event attendees can chat, ask questions and answers, upvote, create breakout rooms, speed networking with other attendees, offer content, and gamify the overall experience. 

Who wins here?

Hubilo’s most used features like its gamification and AI matchmaking in speed networking capabilities take an upper hand. Hopin also does not include a 1-on-1 meeting scheduling feature.

6. Analytics dashboard

Hopin’s analytics dashboard can be accessed from the Overviews tab. You can get the number of sessions created, your active sponsor booths, registration details, details on the top country, and ticket sales by type. 

Besides, during the event, you can also access the details for turnout, the NPS score of the attendees, and the overall time spent in the event. The report also lists the event segments that include the most chat message exchange, a list of top expo booths per interaction, and the most active attendees as per the time spent in the event. 

And last but not least, after the event has ended, you are also given the total number of registrations, the number of countries represented, turnout rate, average time spent by the attendees, number of expo booth visits, and more. 

In contrast to Hopin, Hubilo recently updated their event analytics dashboard and offered a robust event outlook, often represented by graphs. The current analytics includes real-time data of page views, users, event registrations, unique users, average session time, pages/sessions of the event website. 

It also provides a breakdown of ticket sales and revenue generated, key stats in the mobile app (app downloads, total users, logged-in users, app activity), and other attendees, event engagement, and feed details available in numerical or graphical forms across devices. 

Who wins here?

When it comes to analytics, there is no safe bet here as both the virtual event platform offers the same analytics or more. While Hopin comes with pre, post, and during analytics reports, Hubilo can emerge as a winner if you need data on how many attendees used the mobile app.

7. Customer support

While this may not sound like an important feature, customer service acts as the perfect safety net when juggling multiple things simultaneously. 

Hopin offers 24/7 chat messenger and email support along with Knowledge Base access in all its plans. The higher-end plans include (Business and Enterprise) onboarding and training sessions. 

Hubilo only offers chat support and access to their Knowledge Base in their basic plan. The more expensive packages include onboarding and training sessions. It is only in their Pro and Enterprise plans that you get on-call support and email support. 

Who wins here?

Customer support defines increased sales and builds customer loyalty, but cherry-picking between Hopin and Hubilo might prove difficult as both offer 24/7 customer support only in their higher-end packages.

We got you covered! Host your next hybrid or virtual event with Airmeet. 24/7 customer support, up to 100k registrations, and Zapier integrations.

8. Branding and customization features

When it comes to branding and customization options available on Hopin or Hubilo, both the virtual event platforms provide customizable branding that caters to different event types. 

Hopin offers custom emails and custom registration form fields, custom event text and labels, replace Hopin logo and add primary event color, and certain other advanced branding options like additional custom event area in their Growth, Business, and Enterprise plans. 

Hubilo offers background customization, menus, and logos, multiple themes, branded mobile apps, sponsorship opportunities, and even custom URLs in their branding options.

Branding feature comparison of Hopin vs. Hubilo

Custom + Branding Feature



Custom URL

Text Color


Customizable hero images & description


Sponsor branding

Hopin vs. Hubilo - Which one to pick?

Undoubtedly, both Hopin and Hubilo are excellent platforms when it comes to hosting virtual and hybrid events. 

But in certain cases, both of these platforms are extremely different from one another. 





Starts at 7%
Starts at 7%

Streaming to social platforms

with RMTP

Invite attendee on stage via Raised hands

Virtual booths

with Limited Customizations

Does not include booth level chat, and virtual tables

AI Matchmaking

Not available

Not available in speed networking


With 3rd party integrations

With 3rd party integrations

Custom landing pages



Freemium plan

Only for 50 registrations

Customer support



To cite an instance, Hopin provides multiple forms of 3rd party integrations, including Zapier, making creating and executing event workflows much easier. 

But while Hopin tips the scale when it comes to integrations, Hubilo wins over with its networking and engagement capabilities especially its interactive features.

You can choose Hopin if you are looking to automate your event management services and workflows. 

Lastly, remember that your choice will also depend on the type of event, your attendee list, your event’s end goals, and the level of engagement you require from these online platforms. 

Note: All information in this blog is taken from G2, Capterra, respective websites. Since companies keep adding new features, some of the information may appear out of date. Let us know at [email protected] if there is any information that needs to be changed. We’ll verify and update it as quickly as possible.

Hopin and Hubilo’s alternative - Airmeet

Airmeet is your #1 event management platform for all your virtual and hybrid events.

While the above comparison will help you make an informed decision, check out Airmeet before making that jump. 

Airmeet is a hybrid and a virtual event platform that provides 24/7 customer support, a freemium plan (for up to 100 registrations), multiple integrations including Zapier, social lounge, speed networking, raise a hand and invite to the stage feature, polls, and q&a among others.

Some of the additional features and benefits of Airmeet includes, 


Trusted by 2500+ event managers, Airmeet delivers personalized experiences that improve event ROI and accomplish business objectives. 

Airmeet is intuitive, easy to use and set up, and comes with 24/7 customer support for all of your virtual and hybrid events. Image source: G2

Manage all your virtual events – trade fairs, conferences, networking event, hackathons, job fairs, association-related hybrid events – on Airmeet today. Schedule a demo and see how Airmeet can help maximize reach, improve event ROI and expand your community.

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