2020 brought loads of adversities in business but it also inspired the marketers to be creative with their campaigns. One thing that has always given competitive edge to the businesses is distinctive & contextual content marketing. 

As we jump into the new year, it’s more important than ever to get our content planning right. 

At this roundtable event, you’ll learn:

  1. How to craft stellar content in brand marketing 
  2. Why do you need a community leader for your business in 2021
  3. Tips to drive better results & revenue through marketing 

 

Outlining Your B2B Content Marketing Plan for 2021

by The Remote Valley

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Katie Perry
VP of Marketing , Public.com

Katie Perry looks after the brand marketing of Public.com. Public makes the stock market social, inviting investors to share why they believe in companies and benefit from the collective wisdom of a transparent and constructive community. Prior to Public, Katie was VP of Corporate Strategy at Comscore and spent two years as a strategic marketing and communications consultant for early-stage startups and media companies. 

Mindy Day
Senior Community Manager , Discord

With 10 years of experience in community management, Mindy is deeply passionate about building community. At Discord, she is supporting a team of 3, creating an overarching community strategy across multiple channels to delight Discord superfans. She has also been with Patreon & Imgur in the past. She believes that nothing is more rewarding than bringing people together and strengthening relations.

Carter Severns
VP of Marketing , OneDay

Carter is the VP of Marketing at OneDay, a video storytelling company that empowers businesses to become storytellers through video to drive growth. He is an experienced marketing leader with a demonstrated history of working in the marketing and advertising industry in both internal and agency teams. Carter is a skilled thought leader in Digital Paid Media, Inbound Marketing Strategy & Execution, Digital Marketing, and Content Creation. 

Aly Merritt
Head of Community, SalesLoft

Alyda has more than 12 years of experience where she has donned multiple hats in sales and marketing. She has been with SalesLoft for 6+ years has also led several initiatives in Product & Operations. Along with this, She also has a blog named Aly in the ATL (www.AlyintheATL.com) where she blogs about tech, startups and all things Southern.

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