event survey questions

70+ Event Survey Questions to Ask Attendees After an Event

Akshay Birje
• June 25, 2024

(10 min read)

Event survey questions play a key role in gathering constructive feedback from attendees. It is an essential aspect of any event – virtual or otherwise, and can play a big role in helping you assess the impact of your event and gauge your audience’s experience.  However, to get genuine and actionable responses from participants, your survey questions need to be carefully crafted.

How did your attendees feel about the event? Have the sponsor’s goals been met or not? Would the presenter like to come back to your event next year? To understand details like these and more,  you need to tap into the potential of some key survey questions.

Event survey questions have always been a reliable source of information for event organizers. It allows you to access relevant data about your event’s overall experience. Whether you are hosting an in-person event, a hybrid event, or a virtual event, the survey questions provided in this blog will really help you gather valuable insights from your event participants.

Yes/No Questions

1) Would you recommend this event to your friend or colleague?

A close-ended variation of the popular NPS question, this one helps measure the success of your event objectively. 

For instance, when a greater number of participants mark ‘yes’ suggesting that they would recommend your event to their friend or colleague, it shows that your event met their expectations, and provided them good value. 

When attendees spread the word about your event to others, it is likely that your subsequent event will attract more attendees.

2) Would you like to attend our next event?

You can understand the impact of your event to a great extent when you know if or not the attendees are interested in attending the next event. You can then use this data to adjust the format, content, and other parameters associated with the event. 

Simply put, in this case, “Yes” means the attendee is excited to attend your next event. And “No” indicates that you will have to look into why they may have declined.

3) Did the event meet your expectations?

This question is essential if you want to know if the event promotions and the final event are aligned. Spending a bomb on promoting an event that eventually disappoints attendees can be disastrous. So, ensuring that you maintain consistent messaging across all touchpoints and set the right expectations is vital. 

Seeking attendee feedback on this particular question allows you to ascertain whether or not you met their needs and delivered on what you committed across your promotions or marketing campaigns. 

4) Did you think the event was well-structured/organized?

This question allows you to understand the impact of the nuances of your event on the overall experience. When planning an event, it is important that it is not only organized seamlessly but also structured in a way that creates maximum impact for attendees. Assigning appropriate time to every item on the agenda matters. 

Making sure that the event starts and ends on time, that any and all glitches are addressed immediately, that attendees are given enough time to interact with speakers, experts, and peers, that the break time is sufficient, and many other such factors contribute to the overall event experience. 

5) Did you face any issues while registering for this event?

The event registration process sets the tone for the entire event. This is the first touchpoint that your audience has with your event and your brand. If attendees find the registration process complex, confusing, or inefficient, they can get frustrated. 

By adding this survey question, you can work towards simplifying the registration process for future events and ensuring that attendees have a smoother registration process, which encourages event attendance.

6) Were the networking opportunities at the event adequate?

Networking is an essential component of any event. It can be one of the biggest motivators for attendees to register for an event. By presenting this question, you can determine whether the participant was able to network with others effectively. 

When a significant number of participants say “Yes”, you have provided satisfactory networking opportunities. Otherwise, consider a structured networking session.

7) Have you attended any of our events before?

By posing this query, you get an idea of ​​how many members of your audience are return attendees at the event. If you have a high number of return or repeat attendees, this indicates that your events have been providing value to attendees and meeting their expectations, and consequently, they are more likely to continue to return. 

Open-ended Questions

8) What was your motivation to attend this event?

Listing this question helps you understand the audience’s primary motive behind attending an event. If you understand what people expect to get out of an event or what makes them interested in attending an event, you can focus on making it even better, leading to greater attendee satisfaction and engagement.

9) What was your biggest takeaway from this event?

This question is valuable in understanding what attendees learned and gained from the event. It allows attendees to share their most important takeaways in their own words and gives you a deeper insight into audience sentiment. 

This is a lot more insightful than just a rating-based question. It is paramount for organizers to be aware of what the audience finds most valuable and impactful at their event.

10) Do you have any suggestions or recommendations for us regarding the event?

This open-ended question allows attendees to share their honest and elaborate thoughts, opinions, and suggestions about an event. 

By receiving event feedback from attendees, event organizers can work towards implementing some of the suggestions for subsequent events and provide attendees with a greater experience. 

Plus, asking them for their opinion on the event shows that you value their feedback and experience, and makes them develop a connection to your brand. This way, you gain their trust and build a strong relationship with your audience.

11) What themes would you like to see at our future event?

When you organize an event according to your attendees’ interests, the chances of success are maximized. You can better tailor future events to their preferences. Including this query will definitely help you decide on the themes and topics to address at upcoming events.

12) What was the intent behind attending this event?

By asking this survey question, you get to know the participant’s primary purpose for attending the event. It could be to learn new skills, network, gain exposure, or something else. 

Understanding the exact expectations, goals, or intent of your attendees, empowers you to create a more personalized and engaging experience. 

13) How would you rate our event management out of 10? Please justify your rating.

This is a straightforward question that will help you understand how well your event was planned and executed, overall. For example, if many people mention that the registration process was difficult, you can focus on improving it for the next event.

Multiple-choice Questions

14) How did you hear about the event?

It is essential to know how people found out and heard about your event on Google, YouTube, Facebook, Instagram, or any other channel. 

Once you understand that, you can market your event accordingly. You can also leverage these inputs to create marketing strategies that will reach your target audience and help increase the popularity of the event.

15) Which part of the event did you enjoy the most?

By knowing what event attendees liked to see the most, you can identify the most effective elements of an event, and accordingly prioritize them for future events. This can include a specific topic, speaker type, or even the format of the event.

16) How engaging and informative was the event presentation?

Was the program engaging enough, was the presentation informative, or was the presented content relevant? It is necessary to recognize the effectiveness of your event presentation. This question can help you evaluate the speaker’s performance, the content itself, and how well it was delivered.

17) Was the duration of the event appropriate or excessive?

The event duration is a key factor to consider because it affects the attendance, attention, and satisfaction levels of your attendees. Adding this question to the event survey list helps you understand whether the session was too long or too short. This question is especially important for virtual events because virtual attendees have short attention spans, and are easily distracted by their surroundings.

18) Which social media platform do you enjoy using the most?

Knowing which platforms your audience is most active and engaged on is important to know, as you can direct your efforts towards that channel and increase the promotional reach of your subsequent events. 

For example, if your audience spends a lot of time on YouTube, you’ll understand that YouTube is the channel to focus on. This way, you can build targeted marketing campaigns that resonate with the YouTube audience.

Rating Questions

19)  On a scale of 0 to 10, how would you rate the event overall?

This question allows attendees to rate their feelings about their overall experience at the event. Their ratings give an overview of how the event went overall. 

20) On a scale of 0 to 10, how satisfied were you with the event content?

Content is a significant aspect of the event experience, and so this question is critical for gathering direct feedback on how attendees are satisfied with the event material. 

Their specific score gives you an idea of ​​how engaging, informative, and impactful your event content was. Including this question in a survey is essential to ascertaining the type of content that resonates best with your audience and tweaking content for future events accordingly. 

21) On a scale of 0 to 10, how likely are you to recommend this event to a friend or colleague?

This is the Net Promoter Score Question, which helps you classify your attendees into Promoters, Passives, and Detractors. Presenting this query is a great way to assess the overall success of your event.

Attendees could have enjoyed your event, but the real test is whether or not they liked it enough to recommend it to their friends/colleagues. 

22) On a scale of 0 to 10, how likely are you to attend our future events?

This question allows you to know how excited or keen your attendees are to attend your next event. Identifying the attendees who express interest, makes it easier for you to keep them engaged and invite them to your future events.

Event Survey Questions for Virtual Events

23) How was your general experience with our virtual event?

Question Type: Multiple-choice 

24) Was the virtual event platform easy to use and navigate?

Question Type: Yes/No

25) Rate the audio and video quality of the virtual event.

Question Type: Rating 

26) Did you find it easy to engage in live chats or Q&A sessions?

Question Type: Yes/No

27) What aspects do you think we need to improve for the next event?

Question Type: Open-ended

28) Did you get enough opportunities to network with other attendees?

Question Type: Yes/No

29) Would you like to attend more of our virtual events in the future?

Question Type: Yes/No

30) What particular session or topic did you enjoy the most at the virtual event?

Question Type: Open-ended

31) Did you find the virtual event engaging and informative?

Question Type: Yes/No

32) Which feature of the virtual event platform did you appreciate most?

Question Type: Multiple-choice Questions

33) How was your experience with the virtual exhibition booth?

Question Type: Open-ended/Multiple-choice Questions

34) Would you recommend our virtual event to a friend or a colleague?

Question Type: Yes/No

Event Survey Questions for Hybrid Events

35) What was your primary goal behind participating in the event?

Question Type: Open-ended

36) What was one memorable experience or moment you took away from the event?

Question Type: Open-ended

37) Virtual attendees, were you able to communicate effectively with the speakers and the presenters?

Question Type: Yes/No

38) How would you like to attend our upcoming event: virtually or in person? Please justify your choice.

Question Type: Open-ended

39) Do you have any additional feedback on our hybrid event?

Question Type: Open-ended

40) How was your overall experience at the hybrid event and how satisfied are you with it?

Question Type: Multiple-choice Question

41) Have you been able to network effectively in the hybrid event environment?

Question Type: Yes/No

42) How many virtual attendees did you get to engage with?

Question Type: Multiple-choice Question

43) How satisfied were you with the virtual event technology?

Question Type: Multiple-choice Question

44) Virtual attendees, did you experience any technical glitches during the meeting?

Question Type: Yes/No

Event Survey Questions for In-person Events

45) How would you rate our in-person event on a scale of 0 to 10

Question Type: Rating Question

46) How would you rate this event venue/location?

Question Type: Multiple-choice Question

47) Were you satisfied with the meeting agenda?

Question Type: Yes/No

48) Was the event relevant to your field of interest?

Question Type: Yes/No

49) Did the event meet your expectations?

Question Type: Yes/No

50) Is there anything you didn’t like about this event?

Question Type: Open-ended

51) Did you get enough opportunities for interaction, discussion and networking at the event?

Question Type: Yes/No

52) How was the quality of food and beverages at the event?

Question Type: Multiple-choice Question

Event Survey Questions for Event Volunteers

53) Did you get enough support from the event staff members?

Question Type: Yes/No

54) In the future, would you like to volunteer with us again?

Question Type: Yes/No

55) How satisfied were you with your volunteer experience at this event?

Question Type: Multiple-choice Question

56) How do you think the whole event went?

Question Type: Multiple-choice Question

57) Do you have any recommendations to enhance the volunteer experience in future events?

Question Type: Open-ended

Event Survey Questions for Event Speakers/Presenters

58) Did the event technology platform meet your standards?

Question Type: Yes/No

59) If you were to speak/present at our event again, what topics would you like to present on?

Question Type: Open-ended

60) Would you be interested in speaking/presenting at our future events?

Question Type: Yes/No

61) How was the audience reception of your keynote/ speech??

Question Type: Multiple-choice Question/ NPS

62) How would you rate our overall event on a scale of 0 to 10?

Question Type: Multiple-choice Question

63) Is there anything we can do to make the speaker/presenter experience better at the next event?

Question Type: Open-ended

64) Were you provided with everything you needed for your keynote speech/ presentation to start on time?

Question Type: Yes/No

65) How would you rate our event’s venue, meals, and overall experience?

Question Type: Multiple-choice Question

Survey Questions for Event Sponsors/Partners

66) Did the event meet your sponsorship goals? How?

Question Type: Yes/No / Open-ended

67) Are you satisfied with your sponsorship experience with us?

Question Type: Yes/No

68) Kindly share your feedback on the overall event experience.

Question Type: Open-ended

69) How likely are you to sponsor our future event(s)?

Question Type: Multiple-choice Question

70) Are you satisfied with the support you received from our staff?

Question Type: Yes/No

Types of Event Survey Questions

type of event survey questions

There are several types of event survey questions that you can use to collect feedback from your participants, including:

  • Open-Ended Questions: Open-ended questions require participants to respond in detail, rather than choosing between ‘yes’ or ‘no’.  Open-ended questions usually include a “why,” “how,” or “what” to encourage responders to justify their answers in detail. They are especially useful for gathering comprehensive data and feedback from participants.

  • Yes/No Questions: Yes-No questions are also known as closed-ended questions, and are answered with a simple “yes” or “no.” They do not seek elaboration, instead limiting them to one or two words. Yes-no questions typically start with “are,” “does,” and “were” and are utilized to confirm or deny the statement in the question.

  • Multiple-Choice Questions: Multiple-choice questions are questions where participants are given multiple answers to choose from. Its goal is to enable respondents to select one option from a list of answers. For example, if the question is – “How was your overall experience with this hybrid event?”. The response options will include options like -Excellent, Good, Average, and Poor). Now, the participant is required to select one of the options, based on their experience.

  • Rating Questions: Rating scale questions are known as close-ended questions that are popular and widely used to gather quantitative data on experiences. These questions ask attendees to rate their satisfaction with every aspect of the event on a scale from 0 to 10. In fact, rating questions are popular among all event survey questions because they are easy for respondents to understand and answer.

These are the most popular types of event evaluation questions you can include in your post-event survey. If you want to get the most out of your survey, include a mix of all types. This will assist you in gathering a range of feedback and actionable insights from attendees.

Conclusion

Event survey questions are a series of questions asked to event participants, speakers, sponsors, and volunteers following the event. Whether your event is hybrid, online, or in-person, sending out survey questions is crucial to assessing the effectiveness of the overall event.

In fact, event survey questions assist you in knowing whether the event met the expectations of all parties involved or not, whether an event was well-organized or not, and more. By sending event feedback survey questions to event participants, you not only collect valuable event data but also get in-depth insights into attendee satisfaction, preferences, and areas of improvement 

One of the most effective ways to collect feedback from attendees is by sending them event evaluation questions. From rating-based survey questions and yes/no to open-ended and multiple choice questions, any type of question you send out to event attendees empowers you to gain their input to improve future events. 

FAQ

Event survey questions are a set of questions that are asked to event attendees, presenters, and volunteers after the event. The main goal of survey questions is to collect valuable event feedback from the event participants about an event. They give you a clear idea of what audiences liked and disliked about an event and also help you measure the overall success of your event.

Event feedback questions allow you to get valuable input about the event from attendees. These questions assist you in understanding what worked and what didn’t at the event, so you can better organize your future events accordingly. Plus, sending survey questions shows event attendees that you value their feedback and consider their viewpoints.  

After your event, you can email post-event survey questions to attendees at any point during the day, ideally within 24 hours of the event’s conclusion, when the event is fresh in attendees’ minds. This practice will help increase their response rates and present you with genuine responses.

Post-event surveys should be short and carefully crafted, such that responders do not have to spend too much time answering the survey. It is recommended to keep it less than 10 minutes. Also, the number of questions asked should ideally be between 5 to 10. This allows you to acquire higher response rates and honest answers from your participants. 

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