Category
Type
Native Integration
Plans
Starter, Professional, and Enterprise

Marketo Integration

Improve event registrations with Marketo’s custom landing page
Overview:
Marketo Engage gives marketers the complete tool kit to deliver winning lead and account based marketing automation, from acquisition to advocacy. Connect Airmeet with Marketo to seamlessly sync event registrations and engagement data with campaigns, and connect Marketo programs and smart lists with Airmeet and run personalized nurture campaigns for event leads.
Key Features:
  • Use Marketo landing pages with Marketo forms to collect registration for Airmeet events
  • Create and activate webhooks to sync Marketo leads with your Airmeet event as participants
  • Map Airmeet registration fields with Marketo contact properties to keep your Marketo contact details in sync
  • Add unique links for registrants to your Marketo contact and trigger emails automatically
  • Send attendee engagement data from Airmeet to Marketo to run personalized nurture campaigns based on event activity
Data points synced:
  • Registration info
  • Session attendance & time spent
  • Event attendance & time spent
  • Booth activity & lead magnet info
  • Poll responses (question and response)
  • Questions (status and question asked)
  • Registration UTM parameters
  • Leaderboard Score

For more details on how to connect Airmeet with Marketo view our Marketo Guide.

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