The top direct-to-consumer founders are going to discuss the insights that went into building some of the best brands cherished by consumers of India. Learn how are they shaping the experiences of tomorrow with a customer-first approach. Brands like PEE SAFE, Bombay Shirt Company, Sirona, SleepyOwl, Flo Mattress & Akiva are going to present the solutions to the existing challenges in the D2C industry, how to identify crucial opportunities & the emerging shopping habits post-pandemic. 

Here’s why you should watch this session:

  1. To learn the top strategies involved in building a brand from scratch
  2. To understand the channel & funnel mix in marketing a D2C product
  3. How to craft delightful customer experiences by focusing on the core nuances of the product



Shaping The Next Wave of Shopping Experience: Direct-to-Consumer Way

by The Remote Valley

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Kaushik Mukherjee
Co-founder & COO, SUGAR Cosmetics , SUGAR Cosmetics

Kaushik is the Co-Founder & COO of SUGAR Cosmetics, one of the most loved Indian cosmetics brands. An alumnus of BITS Pilani & gold-medal awardee at IIM Ahmedabad, Kaushik started his career with Goldman Sachs and McKinsey. He is also an IRONMAN triathlete, 2017. SUGAR is valued at 700 CR INR and has raised more than 1B INR in funding, they have generated 109 CR in revenue during FY 19-20.

Akshay Narvekar
CEO , Bombay Shirt Company

Akshay Narvekar was nearing his 30th birthday when he walked into his parents’ room and told them he was quitting his job and going independent. The Bombay Shirt Company (BSC), which was set up in 2012 as an online custom-made men’s shirt brand, today has 12 stores in eight cities, including Dubai and New York. Bombay Shirt Company has been one of the most sought after platforms for the well-dressed gentleman.

Arman Sood
Co-Founder, SleepyOwl

Arman Sood is the Co-Founder of SleepyOwl Coffee, cold & hot brew coffee sourced all the way from Chikmagalur, Karnataka. He started SleepyOwl 3 years back with his friends Ajai Thandi & Ashwajeet Singh. Together they have set up ‘Sleepy Owl Coffee,’ whose turnover has touched Rs 7.5 crore in a short span. Sood studied law with Singh at the Jindal Law School between 2010 and 2015 where they became close friends and also ran an e-marketing company, selling bar accessories imported from China. 

Vikas Bagaria
Founder, PEE SAFE

Vikas Bagaria is the founder of PEE SAFE – the world’s fastest-growing personal hygiene brand in 2013. Vikas and his wife Srijana founded PEE SAFE. When Srijana fell sick on one of the road trips and was diagnosed with Urinary Tract Infection, they came up with the idea of a Toilet Seat Sanitizer Spray. Recently, In January 2020 PEE SAFE was awarded as The Best SMB Brand of the Year by Amazon India in the presence of Jeff Bezos.

Deep Bajaj
Founder, SIRONA Hygiene

An award-winning social Entrepreneur, Deep Bajaj is the Founder of PeeBuddy & Sirona. PeeBuddy is India’s First Portable, Disposable, and Design Patent Protected FUD – Female Urination Device for women. Deep Bajaj developed Pee Buddy to help women avoid dirty toilet seats in public spaces

Kshitij Rihal
Co-Founder & COO, FLO Mattress

Kshitij Rihal is the Co-Founder & COO of Flo, an online mattress company with a turnover of more than 18 CR INR annually. An alumnus of Narsee Monjee Institute of Management Studies, Kshitij started his first company “AdHog”, a social media agency at the age of 19.Currently operating with a small team of fewer than 20 people at Flo Mattress’, Kshitij’s goal is to get a foothold in the Indian mattress market. 


Shalabh Gupta
Founder & CEO, Akiva Superfoods

Shalabh Gupta is the founder and CEO, AKIVA Superfoods. An alumnus of IIT-D and IIM-A,  he founded the company in 2016 with the mission of making a contemporary and high-quality health-food product line from India for the World. In 2018, Shalabh was recognized as one of Entrepreneur magazine’s 35 Under 35 leaders. With over 2,50,000 customers across the globe, the made-In-India brand has been recognized by Silicon India as part of the ‘Best Food Processing Startups in 2019’.


Prashant Pansare
Head of Business Ops & India Growth, Airmeet

Prashant is the Head of Business Operations & India Growth at Airmeet. He is a 4x Entrepreneur and has built multiple startup grounds up. He is an expert on bootstrapping, growth hacking, business growth (and Angel Investing). With more than 10 years of experience in the startup space, Prashant has built and grown Bolo Indya, Online Prasad, Eagle 10 ventures, and more. He has also been the director of the Startup Leadership Program in the past


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