Using Webinars to Keep your Flywheel Spinning in SaaS

by Airmeet

Webinars make for a great marketing strategy. The trick lies in how you leverage it. In addition to providing engaging content, it can also be associated with content marketing, lead generation, brand marketing, and product marketing. That’s not common with a lot of channels out there, is it?

So what it takes to produce a high-quality webinar?

We are going to dissect the importance of a really good webinar that can eventually be a lead machine for you in this exclusive event.

Why should YOU attend?

  1. 🚀 A stellar panel of smart marketing gurus.
  2. 💪 Learn how webinar marketing integrates with lifecycle marketing. 
  3. 🔥 Know how to generate engaging content creation and high MQLs.

 

Join the thought leaders of marketing from HootSuite, Whereby, Unbounce and Appcues in an exclusive conversation on 10th June 2021 at 10 AM PT / 6 PM GMT.

Note: If you are not able to attend in person, register anyway & we will send you the recording.

Meet the speakers:

Cris Thome
Director, Lifecycle Marketing - HootSuite

Cris Thome is the Director of Lifecycle Marketing at Hootsuite. When it comes to interpreting and actioning insights, developing powerful marketing strategies and leading a team with integrity and passion, Cris is one of the best there is. She is also a data-driven retention marketer which she uses to drive customer engagement, brand loyalty and retention.

Ryan Bonnici
Chief Marketing Officer - Whereby

Ryan Bonnici joined Whereby as Chief Marketing Officer in January 2021. A globally-renowned digital marketing and sales leader, Ryan was previously CMO of G2.com – the world’s leading software review platform helping 8 million business professionals each month – and was shortlisted for Forbes’ ‘World’s Most Influential CMOs’ the last two years running #26 in 2020. Ryan has held senior leadership roles at some of the world’s most innovative tech companies, like HubSpot, Salesforce and Microsoft.

Eric Keating
VP, Marketing - Appcues

Eric heads up Marketing at Appcues. A Go-to-market strategist, team builder, and company steward. Always keeping an eye on metrics and an ear to customers. Above all, a level-headed team player. When he isn’t helping companies become more product-led, he’s likely to be found keeping up with his wife and two children, exploring the White Mountains, or fermenting things at home.

Fiona Finn
Director of Product Marketing - Unbounce

Fiona Finn is the Director of Product Marketing at Unbounce. It is AI more accessible for SMBs—ensuring marketers can bring their highest converting campaigns to life through Conversion Intelligence. Fiona has also worked with Clio for 5 years in the past.

Watch Event Recording

Events can open the door to more connection, and more growth. Discover why Airmeet
is the #1 virtual and hybrid event platform, and how we can help you host events your attendees will never forget.

Hybrid Events

Bring together the best of virtual and in-person events

Real-time Analytics

Track event performance and engagement

Airmeet Mobile App

Access events on the go

Event Plannings

Plan your perfect event hasslefree

Rich Integrations

Connect Airmeet with your favorite apps

Interactive stage

Deliver sessions high on engagement

Meetings & Networking

Craft meaningful conversations

Immersive Booths

Boost event ROI with interactive booths

Event Sponsorships

Generate more value for your sponsors

Event Gamification

Keep your events fun and engaging

Airmeet Security

Host safe and secure events

Demand Generation Webinars

Craft meaningful conversations

Community Meetups

Engage your community around the year

Workshops & Trainings

Host interactive events that inspire your audience

Townhalls

Bring everyone closer at work

Product Launches

Leave a lasting impression in the market

Summits & Conferences

Deliver highly customizable events experiences at scale

Job & Talent Fairs

Make an impact with your next recruiting event.

Tradeshows & Expos

Showcase a world-class exhibition to your buyers

Hackathons

Organize team events that inspire innovation

Award Ceremonies

Host a grand reception for your rockstars

Case Studies

Read how Airmeet helps businesses

Testimonials

Hear what customers have to say about Airmeet

Blogs

Guides, FAQs, updates & more from Airmeet

Events

Events curated by Airmeet keeping YOU in mind

eBooks

Deep dive into Airmeet’s favorite topics

Become a Partner

Help spread the word & let’s grow together

Events will never feel the same after October 12. We’ve got some pretty big announcements, inspiring speakers, and a new way to do business events waiting for you on the other side. Join us and Experience Different
About time we demystify the long misunderstood and under-utilized weapon—Events. Subscribe to get one original thought, interview, and framework, every fortnight. Read our stories first if you’re iffy about giving us a place in your inbox.

Incredible Companies Use Airmeet

Most loved Virtual Events Platform

Incredible Companies Use Airmeet

Most loved Virtual Events Platform