{"id":1877,"date":"2021-01-11T12:48:00","date_gmt":"2021-01-11T12:48:00","guid":{"rendered":"https:\/\/www.airmeet.com\/hub\/?p=1877"},"modified":"2025-03-20T05:43:50","modified_gmt":"2025-03-20T05:43:50","slug":"social-media-marketing-virtual-events","status":"publish","type":"post","link":"https:\/\/www.airmeet.com\/hub\/blog\/social-media-marketing-virtual-events\/","title":{"rendered":"Strategies to Maximize Virtual Event Reach on Social Media"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1877\" class=\"elementor elementor-1877\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5faa9c4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5faa9c4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0cec5cb\" data-id=\"0cec5cb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-cce9adc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cce9adc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-282e1b6\" data-id=\"282e1b6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3217a10 elementor-widget elementor-widget-text-editor\" data-id=\"3217a10\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>S<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-25f764d\" data-id=\"25f764d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c0a4ae3 elementor-widget elementor-widget-text-editor\" data-id=\"c0a4ae3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>ocial media is the one channel that really helps you build up the excitement for your event, improve participation, and boost engagement for your upcoming virtual event.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-88e08da elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"88e08da\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-abfbb56\" data-id=\"abfbb56\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-35efbe8 elementor-widget elementor-widget-text-editor\" data-id=\"35efbe8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Your objective through your <a href=\"https:\/\/webinarcare.com\/best-webinar-software\/\" target=\"_blank\" rel=\"noopener\">online conference<\/a> or meetup might be to generate brand buzz or build a community or generate revenue. To achieve any of these objectives, here are a few brilliant ways to use social media for marketing your event and achieve your goals.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e1252e5 elementor-widget elementor-widget-heading\" data-id=\"e1252e5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1. Influencers Social Media Marketing\n\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4422c88 elementor-widget elementor-widget-text-editor\" data-id=\"4422c88\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Tap into the power of influencer marketing to access newer communities &amp; build credibility in those networks. Request influencers to <a href=\"https:\/\/www.airmeet.com\/hub\/blog\/promote-virtual-event\/\" target=\"_blank\" rel=\"noopener\">promote the upcoming event<\/a> by writing about it in their own words, on their platform of choice.<\/p><p>For even better results, you could create a dedicated co-branded video with them (an interview or a case-study) and ask them to promote it multiple times to their networks in a an organic (or even paid) manner. .<\/p><p>Tip: It\u2019s crucial to choose the right platform &amp; influencer based on your niche, event topic &amp; target audience. Like how Instagram isn\u2019t for knowledge professionals and sometimes just a few influencers on 1 platform can do the trick.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c4da5a elementor-widget elementor-widget-heading\" data-id=\"2c4da5a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. Organic Social Promotions\n\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb25684 elementor-widget elementor-widget-text-editor\" data-id=\"eb25684\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Create an event calendar that lays out all the different types &amp; formats of posts you will create before, during &amp; after your event. Post types can include marketing your event, speaker updates, sponsorship &amp; partnership banners, key stats about your industry, agenda,&nbsp;<a href=\"https:\/\/playplay.com\/blog\/event-highlights-video\/\">highlight videos<\/a> &amp; schedule updates along with promotional offers or giveaway contests.<\/p>\n<p>Build a 360^ integrated social media strategy across all relevant channels. Make sure you have a plan to create, publish, promote &amp; measure the organic efforts. Ensure that these appear at regular intervals in your calendar and start much in advance before the big day. <\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b84a19 elementor-widget elementor-widget-image\" data-id=\"0b84a19\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"820\" height=\"510\" src=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/06\/Brilliant-ways-to-use-Social-Media-to-Promote-your-Event-1.png\" class=\"attachment-full size-full wp-image-1878\" alt=\"Organic Social Promotions\" loading=\"lazy\" srcset=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/06\/Brilliant-ways-to-use-Social-Media-to-Promote-your-Event-1.png 820w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/06\/Brilliant-ways-to-use-Social-Media-to-Promote-your-Event-1-300x187.png 300w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/06\/Brilliant-ways-to-use-Social-Media-to-Promote-your-Event-1-768x478.png 768w\" sizes=\"(max-width: 820px) 100vw, 820px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59f0148 elementor-widget elementor-widget-heading\" data-id=\"59f0148\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Choose Your Social Media Platform(s) Wisely\n\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-450910e elementor-widget elementor-widget-text-editor\" data-id=\"450910e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Choose your bouquet of platforms well to fit in with your industry, niche, event themes &amp; target audience. Some platforms are just great for sparking discussions while others have a higher engagement compared to platforms that drive more direct traffic.. Here\u2019s a bird\u2019s eye view to help you pick yours:<\/p><ul><li><strong style=\"color: #393743;\">Instagram<\/strong> -If your promotions present opportunities for striking visuals, then Instagram could be a great fit. Instagram is a visual platform, powered by photos, videos and visually appealing graphics. Send out older event photos or colourful graphics to build awareness and recall.<p>But beware, the actual traffic &amp; sales expectations from Instagram would be a lot lower than other platforms.<\/p><\/li><li><strong style=\"color: #393743;\">LinkedIn<\/strong> \u2013 This is the social media platform for professional and <a href=\"https:\/\/www.airmeet.com\/hub\/blog\/icebreaker-ideas-virtual-meetup-event-engagement\/\" target=\"_blank\" rel=\"noopener\">business networking<\/a>. It is the best place to announce corporate news and events. If you are planning an online event for knowledge professionals who would most likely come from a business or technical background, then you absolutely should focus on LinkedIn.<p>LinkedIn can help you build a relevant audience of decision-makers, professionals and executives. Pro-tip: Write long form, genuine posts &amp; stories on LinkedIn (100-250 words) derived from personal experience. Such posts can drive a high amount of value &amp; traffic to your event.<\/p><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c85093 elementor-widget elementor-widget-image\" data-id=\"3c85093\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"820\" height=\"510\" src=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/06\/In-content-Image-2-1.png\" class=\"attachment-full size-full wp-image-1884\" alt=\"LinkedIn\" loading=\"lazy\" srcset=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/06\/In-content-Image-2-1.png 820w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/06\/In-content-Image-2-1-300x187.png 300w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/06\/In-content-Image-2-1-768x478.png 768w\" sizes=\"(max-width: 820px) 100vw, 820px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e585ccd elementor-widget elementor-widget-text-editor\" data-id=\"e585ccd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li><strong style=\"color: #393743;\">Twitter<\/strong> \u2013 Twitter is the medium to have rapid, quick conversations. Even though Twitter has a lot fewer total active users in comparison to Facebook, LinkedIn or even Instagram, what it does offer is a very passionate &amp; engaged audience.<p>It\u2019s relatively easier for your post or content to trend on Twitter &amp; get picked up by influencers or celebrities which in turn could drive a ton of real traffic &amp; value for your event. Make sure you try different post formats including tweet chats &amp; tweet storms.<\/p><p>Request influencers to share posts about your event or retweet yours. If they have attended previous events, they can share positive vibes about them or simply share interesting points.<\/p><\/li><li><strong style=\"color: #393743;\">Facebook<\/strong> \u2013 Facebook is the largest social media platform in the world and what it means is that theoretically, every possible target customer of yours would be present (if not active) on Facebook. It also enables you to target messages with laser precision to target audiences through paid advertisements. You can share comments, event messages, involve page followers, and even create an event page.<\/li><li><strong style=\"color: #393743;\">Snapchat<\/strong>&#8211; Snapchat is the go-to platform if you\u2019re looking to attract teenagers and younger adults. The user base is highly engaged &amp; substantial in size. But it also needs a constant stream of quality content.<p>Pick Snapchat if your virtual event is meant to attract a younger demographic &amp; if you have the resources to create plenty of short-lived content. <a href=\"https:\/\/www.airmeet.com\/hub\/blog\/promote-virtual-event\/\" target=\"_blank\" rel=\"noopener\">Promote your event<\/a> by using Snapchat\u2019s Geo-Filter feature to target new customers who have not been part of your promotions or events in the past.<\/p><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5e6159 elementor-widget elementor-widget-heading\" data-id=\"b5e6159\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3. Leverage Paid Social Advertisements\n\n\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13974d4 elementor-widget elementor-widget-text-editor\" data-id=\"13974d4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Utilize paid ads across multiple social media channels to reach a more targeted audience. Paid social media ads have a higher impact than organic advertising and will greatly increase the visibility of your online event. Use popular platforms like Facebook, Instagram, LinkedIn, and YouTube to run paid social advertising campaigns. They allow you to target specific groups based on demographics, interests, and behaviors, ensuring your event promotion message reaches the right audience.<\/p><p>Facebook\/Instagram allows you to market your event with different ad formats that cater to different stages of the customer journey, such as Image Ads, Video Ads, Carousel Ads, Lead Ads, and more. Using diverse ad formats helps you attract your audience&#8217;s attention through a variety of visual experiences and engagement patterns.<\/p><p>LinkedIn is ideal for B2B events and professional networking. This platform offers several ad formats suitable for promoting events such as Single Image Ads, Carousel Ads, and Video Ads. LinkedIn allows you to target an audience based on job title, industry, and professional skill, ensuring you reach specific demographics.<\/p><p>YouTube is a video-centric platform, offering primarily video ad formats, such as skippable, non-skippable in-stream ads, bumper ads, display ads, in-feed video ads, and more. In short, YouTube ads are ideal for reaching users who love consuming content through videos.<\/p><p>You can run a paid advertising campaign across any of the platforms to reach an even more potential audience. Just make sure you&#8217;re aware of which platforms your target audience is most engaged on.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86c6a5b elementor-widget elementor-widget-heading\" data-id=\"86c6a5b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4. Hashtags<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c14d72 elementor-widget elementor-widget-text-editor\" data-id=\"3c14d72\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Posts with <a href=\"https:\/\/en.wikipedia.org\/wiki\/Hashtag\" target=\"_blank\" rel=\"noopener\">hashtags<\/a> receive twice as much engagement than without them. It becomes much easier to track the buzz created around your event by determining how frequently the hashtag was used.<\/p><p>Make sure you create a few hashtags that cover your key brand name (or event name), primary USP (or topic\/theme) and the target audience. This combination would ensure that your posts get picked up by those interested in both your topic &amp; who are a part of your target user persona.<\/p><p>Create awareness and discussion around these hashtags \u2013 place small competitions to test recall of these. Promote hashtags on all your media campaigns like emails, print materials, or billboard advertising.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-efa1ed8 elementor-widget elementor-widget-heading\" data-id=\"efa1ed8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5. Build the Excitement \n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f324777 elementor-widget elementor-widget-text-editor\" data-id=\"f324777\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Make it convenient for your customers to locate you on different sites through clever use of icons or symbols which are unique to your crusade. Be bold in your email communication and newsletters using these icons on the page, which are suitably the bottom of it. Repeated views of your logos and graphics will arouse curiosity and then build up the excitement. A small group of highly active &amp; dedicated advocates can do more than you expect!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a498a2e elementor-widget elementor-widget-image\" data-id=\"a498a2e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"820\" height=\"510\" src=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/06\/Brilliant-ways-to-use-Social-Media-to-Promote-your-Event-3.png\" class=\"attachment-full size-full wp-image-1879\" alt=\"Build the Excitement\" loading=\"lazy\" srcset=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/06\/Brilliant-ways-to-use-Social-Media-to-Promote-your-Event-3.png 820w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/06\/Brilliant-ways-to-use-Social-Media-to-Promote-your-Event-3-300x187.png 300w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/06\/Brilliant-ways-to-use-Social-Media-to-Promote-your-Event-3-768x478.png 768w\" sizes=\"(max-width: 820px) 100vw, 820px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da5988e elementor-widget elementor-widget-heading\" data-id=\"da5988e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">6. Use Facebook &amp; LinkedIn Groups<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85f9459 elementor-widget elementor-widget-text-editor\" data-id=\"85f9459\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Find communities on Facebook &amp; LinkedIn that might be interested in your event. Engage with them and establish your brand as a thought leader in the industry. Don\u2019t use these groups to overly market your event, but project how the event can benefit them subtly. Genuinely contribute &amp; ask for feedback so the community is involved in your success.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d53d46c elementor-widget elementor-widget-heading\" data-id=\"d53d46c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">7. Profile check\n\n\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db740e6 elementor-widget elementor-widget-text-editor\" data-id=\"db740e6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tCheck and \u2018<strong style=\"color: #393743;\">refill<\/strong>\u2019 your Facebook profile page to refresh your \u2018<strong style=\"color: #393743;\">about<\/strong>\u2019 section and add links to sites you are on. Review your profile, brush it up, if necessary. Renew hashtags, filter, and manage content, so it is at its best for the coming event. Event or no event, it is always essential to keep your page and profile updated with changing market expectations.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6a031011 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6a031011\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2189e462\" data-id=\"2189e462\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fd470fd elementor-widget__width-auto elementor-absolute elementor-widget elementor-widget-image\" data-id=\"fd470fd\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/05\/Quote-Design.svg\" class=\"attachment-large size-large wp-image-588\" alt=\"\" loading=\"lazy\" height=\"50\" width=\"58\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76eed0dd elementor-widget elementor-widget-heading\" data-id=\"76eed0dd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u201cSocial media can be the most effective channel to promote your #VirtualEvent, build excitement & improve attendance\u201d<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c881bde elementor-widget elementor-widget-text-editor\" data-id=\"3c881bde\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4948be9 elementor-blockquote--skin-clean elementor-blockquote--button-view-icon elementor-widget__width-auto elementor-absolute elementor-blockquote--button-skin-classic elementor-blockquote--button-color-official elementor-widget elementor-widget-blockquote\" data-id=\"4948be9\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tSocial media can be the most effective channel to promote your #VirtualEvent, build excitement & improve attendance\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=Social+media+can+be+the+most+effective+channel+to+promote+your+%23VirtualEvent%2C+build+excitement+%26+improve+attendance&amp;url=https%3A%2F%2Fwww.airmeet.com%2Fhub%2Fsocial-media-marketing-virtual-events%2F\" class=\"elementor-blockquote__tweet-button\" target=\"_blank\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-twitter\"><\/i>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-screen-only\">Tweet<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-852ad8c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"852ad8c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9b2409d\" data-id=\"9b2409d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6ffc23f elementor-widget elementor-widget-heading\" data-id=\"6ffc23f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">8. Personalize<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8571de5 elementor-widget elementor-widget-text-editor\" data-id=\"8571de5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tPeople prefer to have some emotional bond to things that also interest them. Leave nothing to chance and consciously engage them through stories that refer to different facets of your brand. Newcomers to your show should be able to see an \u201c<strong style=\"color: #393743;\">About Us<\/strong>\u201d section in your posts. Better still, publish appealing content resonating with their emotional makeup. Go viral with the especially inspiring ones.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3575ab3 elementor-widget elementor-widget-heading\" data-id=\"3575ab3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">9. Go Live with Behind-the-Scenes Content:\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-94d8f90 elementor-widget elementor-widget-text-editor\" data-id=\"94d8f90\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Going live with behind-the-scenes (BTS) content can be a highly effective approach. And it is a new way to reach out to a target audience, especially for product launch events. A behind-the-scenes live stream can quickly generate excitement for your new product, spark interest among your audience, and enhance the likelihood of a successful launch. You can go live on Facebook, Instagram, or YouTube to show off your BTS footage.<\/p><p>When you show your audience the efforts that you put into creating your product through live video, it helps foster a genuine connection, build trust in you, and engage your audience in real-time prior to the event. Additionally, through live BTS, you can introduce your team to an audience, and allow them to interact with your team members through chat, making people&#8217;s experiences more memorable.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd52c28 elementor-widget elementor-widget-heading\" data-id=\"cd52c28\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">10. Encourage User-Generated Content (UGC)\n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac4c44f elementor-widget elementor-widget-image\" data-id=\"ac4c44f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"338\" height=\"233\" src=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2021\/01\/Encourage-User-Generated-Content-UGC.png\" class=\"attachment-large size-large wp-image-113703\" alt=\"Encourage User-Generated Content (UGC)\" loading=\"lazy\" srcset=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2021\/01\/Encourage-User-Generated-Content-UGC.png 338w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2021\/01\/Encourage-User-Generated-Content-UGC-300x207.png 300w\" sizes=\"(max-width: 338px) 100vw, 338px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-349bdf9 elementor-widget elementor-widget-text-editor\" data-id=\"349bdf9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>User-generated content (UGC) is a type of content that is created by users, rather than by a brand or company, and often shared on social media platforms in the form of images and videos.\u00a0<\/p><p>Encourage event participants to post about your event on their social media platforms. Ask them to post about why they are excited to attend the event. When their followers come across posts about your event, they will be encouraged to participate in the event as well.<\/p><p>Furthermore, repost the best user-generated content on your event landing page\/website Facebook &amp; Instagram stories, and LinkedIn Feed. It will help build social proof and further amplify your event&#8217;s reach to more potential participants.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c803d76 elementor-widget elementor-widget-heading\" data-id=\"c803d76\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Conclusion \n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3f4dd8 elementor-widget elementor-widget-text-editor\" data-id=\"d3f4dd8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Social media marketing plays a big role in getting the virtual event out. It not only boosts the visibility of your online event but also reaches your event to a massive potential audience. Social media lets you design customized promotion campaigns based on demographics, interests, and behaviors, guaranteeing that your message reaches the right audience.<\/p><p>In this post, we&#8217;ve covered many of the practices of promoting virtual events via social media. From influencer marketing and organic social promotion to paid advertising and using Facebook &amp; LinkedIn groups, each tactic will assist you reach the ideal target market and capture the audience&#8217;s attention toward your event. <\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-1b4d1e4 e-flex e-con-boxed e-con e-parent\" data-id=\"1b4d1e4\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f92988a elementor-widget elementor-widget-heading\" data-id=\"f92988a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">FAQ<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fb1fb69 e-flex e-con-boxed e-con e-parent\" data-id=\"fb1fb69\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b15d9b elementor-widget elementor-widget-toggle\" data-id=\"2b15d9b\" data-element_type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-4511\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-4511\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">When shall I start promoting my virtual event on social media?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-4511\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-4511\"><p>Begin promoting your virtual event on social media 4 weeks in advance. It will help create buzz around the event and maximize the event registration.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-4512\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-4512\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">What are the key social media metrics to keep track of?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-4512\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-4512\"><p>You should track post reach, impressions, video views, post reactions, comments, shares, follower count, and profile visits.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"When shall I start promoting my virtual event on social media?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Begin promoting your virtual event on social media 4 weeks in advance. It will help create buzz around the event and maximize the event registration.<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"What are the key social media metrics to keep track of?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>You should track post reach, impressions, video views, post reactions, comments, shares, follower count, and profile visits.<\\\/p>\"}}]}<\/script>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b9a12f3 e-flex e-con-boxed e-con e-parent\" data-id=\"b9a12f3\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7ab4154 elementor-widget elementor-widget-heading\" data-id=\"7ab4154\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Related Reads\u200b<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-126bfdc e-flex e-con-boxed e-con e-parent\" data-id=\"126bfdc\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3999db0 e-con-full e-flex e-con e-child\" data-id=\"3999db0\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d2d8e65 elementor-widget elementor-widget-image\" data-id=\"d2d8e65\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.airmeet.com\/hub\/blog\/social-media-tips-for-promoting-virtual-events\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"420\" src=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/09\/No_more_boring_webinar_ideas_-_meta-1024x538.png\" class=\"attachment-large size-large wp-image-40894\" alt=\"Deliver engaging webinars with Airmeet\" loading=\"lazy\" srcset=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/09\/No_more_boring_webinar_ideas_-_meta-1024x538.png 1024w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/09\/No_more_boring_webinar_ideas_-_meta-300x158.png 300w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/09\/No_more_boring_webinar_ideas_-_meta-768x403.png 768w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/09\/No_more_boring_webinar_ideas_-_meta-1536x806.png 1536w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2020\/09\/No_more_boring_webinar_ideas_-_meta-2048x1075.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12d0629 elementor-widget elementor-widget-heading\" data-id=\"12d0629\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.airmeet.com\/hub\/blog\/social-media-tips-for-promoting-virtual-events\/\" target=\"_blank\">\nSocial Media Tips for Promoting Virtual Events\n<\/a><\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1d90760 e-con-full e-flex e-con e-child\" data-id=\"1d90760\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d2844a6 elementor-widget elementor-widget-image\" data-id=\"d2844a6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.airmeet.com\/hub\/blog\/10-reasons-why-you-should-leverage-social-media-to-market-a-virtual-event\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"420\" src=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/06\/Feature-Image-20-Digital-Marketing-Webinars@2x-1-1024x538.jpg\" class=\"attachment-large size-large wp-image-61913\" alt=\"Digital Marketing Webinars to attend in 2022\" loading=\"lazy\" srcset=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/06\/Feature-Image-20-Digital-Marketing-Webinars@2x-1-1024x538.jpg 1024w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/06\/Feature-Image-20-Digital-Marketing-Webinars@2x-1-300x158.jpg 300w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/06\/Feature-Image-20-Digital-Marketing-Webinars@2x-1-768x403.jpg 768w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/06\/Feature-Image-20-Digital-Marketing-Webinars@2x-1-1536x806.jpg 1536w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/06\/Feature-Image-20-Digital-Marketing-Webinars@2x-1-2048x1075.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af6324d elementor-widget elementor-widget-heading\" data-id=\"af6324d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.airmeet.com\/hub\/blog\/10-reasons-why-you-should-leverage-social-media-to-market-a-virtual-event\/\" target=\"_blank\">\n10 Reasons Why You Should Leverage Social Media to Market a Virtual Event\n<\/a><\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b95f61f e-flex e-con-boxed e-con e-parent\" data-id=\"b95f61f\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8ccea3f e-con-full e-flex e-con e-child\" data-id=\"8ccea3f\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d401cff elementor-widget elementor-widget-image\" data-id=\"d401cff\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.airmeet.com\/hub\/blog\/mastering-digital-engagement-for-growth\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"420\" src=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/09\/Web-Meta-Ingenious-Virtual-Event-Ideas@2x-1024x538.jpg\" class=\"attachment-large size-large wp-image-70671\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/09\/Web-Meta-Ingenious-Virtual-Event-Ideas@2x-1024x538.jpg 1024w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/09\/Web-Meta-Ingenious-Virtual-Event-Ideas@2x-300x158.jpg 300w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/09\/Web-Meta-Ingenious-Virtual-Event-Ideas@2x-768x403.jpg 768w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/09\/Web-Meta-Ingenious-Virtual-Event-Ideas@2x-1536x806.jpg 1536w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/09\/Web-Meta-Ingenious-Virtual-Event-Ideas@2x-2048x1075.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-464ca75 elementor-widget elementor-widget-heading\" data-id=\"464ca75\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.airmeet.com\/hub\/blog\/mastering-digital-engagement-for-growth\/\" target=\"_blank\">\nMastering Digital Engagement for Growth\n<\/a><\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7bf2a6e e-con-full e-flex e-con e-child\" data-id=\"7bf2a6e\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-885dba3 elementor-widget elementor-widget-image\" data-id=\"885dba3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.airmeet.com\/hub\/blog\/the-ultimate-virtual-event-platform-comparison-guide-2024\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"400\" src=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2023\/02\/Blog-Meta-How-to-Run-a-Virtual-Event-Using-Best-Practices@2x-1024x512.png\" class=\"attachment-large size-large wp-image-82298\" alt=\"An Event planner working on an event proposal template\" loading=\"lazy\" srcset=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2023\/02\/Blog-Meta-How-to-Run-a-Virtual-Event-Using-Best-Practices@2x-1024x512.png 1024w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2023\/02\/Blog-Meta-How-to-Run-a-Virtual-Event-Using-Best-Practices@2x-300x150.png 300w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2023\/02\/Blog-Meta-How-to-Run-a-Virtual-Event-Using-Best-Practices@2x-768x384.png 768w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2023\/02\/Blog-Meta-How-to-Run-a-Virtual-Event-Using-Best-Practices@2x-1536x768.png 1536w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2023\/02\/Blog-Meta-How-to-Run-a-Virtual-Event-Using-Best-Practices@2x-2048x1024.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7dd01d5 elementor-widget elementor-widget-heading\" data-id=\"7dd01d5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.airmeet.com\/hub\/blog\/the-ultimate-virtual-event-platform-comparison-guide-2024\/\" target=\"_blank\">\nThe Ultimate Virtual Event Platform Comparison Guide 2024\n<\/a><\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Discover Proven Tips and Tricks for Getting Your Virtual Event Viral on Social Media. Try our Social Media Promotion Strategies and Boost Your Event Sign-ups.<\/p>\n","protected":false},"author":7,"featured_media":1880,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":""},"categories":[1],"tags":[],"industries":[],"use_cases":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Strategies to Maximize Virtual Event Reach on Social Media<\/title>\n<meta name=\"description\" content=\"Discover Proven Tips and Tricks for Getting Your Virtual Event Viral on Social Media. 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