{"id":49303,"date":"2022-02-11T06:54:34","date_gmt":"2022-02-11T06:54:34","guid":{"rendered":"http:\/\/www.airmeet.com\/hub\/?post_type=events&#038;p=49303"},"modified":"2022-08-24T10:06:08","modified_gmt":"2022-08-24T10:06:08","slug":"ep1-pre-empting-the-pitfalls-of-scaling-a-young-community","status":"publish","type":"events","link":"https:\/\/www.airmeet.com\/hub\/events\/ep1-pre-empting-the-pitfalls-of-scaling-a-young-community\/","title":{"rendered":"Episode 1: Pre-empting the Pitfalls"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"49303\" class=\"elementor elementor-49303\" data-elementor-post-type=\"events\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a5f273b elementor-section-items-stretch elementor-section-content-top elementor-section-height-min-height elementor-reverse-mobile elementor-section-full_width elementor-section-height-default\" data-id=\"a5f273b\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1041035\" data-id=\"1041035\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ae3d14d elementor-widget elementor-widget-image\" data-id=\"ae3d14d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2311\" height=\"768\" src=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/02\/Custom-LP-Banner_1540x512_Joe-Glover.png\" class=\"attachment-full size-full wp-image-50685\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/02\/Custom-LP-Banner_1540x512_Joe-Glover.png 2311w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/02\/Custom-LP-Banner_1540x512_Joe-Glover-300x100.png 300w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/02\/Custom-LP-Banner_1540x512_Joe-Glover-1024x340.png 1024w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/02\/Custom-LP-Banner_1540x512_Joe-Glover-768x255.png 768w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/02\/Custom-LP-Banner_1540x512_Joe-Glover-1536x510.png 1536w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/02\/Custom-LP-Banner_1540x512_Joe-Glover-2048x681.png 2048w\" sizes=\"(max-width: 2311px) 100vw, 2311px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-39d98ca elementor-section-items-stretch elementor-section-content-top elementor-section-height-min-height elementor-reverse-mobile elementor-section-boxed elementor-section-height-default\" data-id=\"39d98ca\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-11b3cdc\" data-id=\"11b3cdc\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;none&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2dc2a58 elementor-widget elementor-widget-heading\" data-id=\"2dc2a58\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Ep 1: Pre-empting the Pitfalls of Scaling a Young Community<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-16aee8f elementor-widget elementor-widget-heading\" data-id=\"16aee8f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">by Airmeet <\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7b5b54a elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7b5b54a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-303c391\" data-id=\"303c391\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fa8ebdd elementor-share-buttons--view-icon elementor-share-buttons--shape-rounded elementor-share-buttons--skin-gradient elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"fa8ebdd\" data-element_type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-grid\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_facebook\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on facebook\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_twitter\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on twitter\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-twitter\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_linkedin\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on linkedin\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_whatsapp\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on whatsapp\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-whatsapp\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_email\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on email\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fas fa-envelope\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-99d4b9f elementor-widget elementor-widget-text-editor\" data-id=\"99d4b9f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"p-rich_text_section\"><p><span style=\"font-weight: 400;\">In the first episode, Joe Glover makes honest recollections of how he bounced back from setbacks while building The Marketing Meetup, a global community of 27000+ marketers.<\/span><\/p><p><span style=\"font-weight: 400;\">Community is increasingly viewed from a strategic lens. Yet, Community is primarily abstract. It\u2019s what brings out a warm and fuzzy feeling of belonging, connection, and trust.<\/span><\/p><p><span style=\"font-weight: 400;\">Community-gritty is a virtual event series by Airmeet; an attempt to demystify the interplay between the abstract and the concrete.<\/span><\/p><p><span style=\"font-weight: 400;\">How can you sustain authenticity and meaning within your community while also carefully structuring metrics and outcomes? How can you ask the hard questions of what the community can do for your business <\/span><i><span style=\"font-weight: 400;\">and also<\/span><\/i><span style=\"font-weight: 400;\"> what you can do for your community?<\/span><\/p><p><span style=\"font-weight: 400;\">Over the next three months, we are going to be unpacking lessons from a diverse set of community leaders, stories behind the communities they\u2019ve helped build, and revelations on what keeps tugging their hearts back to community building.<\/span><\/p><p><span style=\"font-weight: 400;\">In the first episode, we\u2019ve got John Glover sharing what went wrong while building The Marketing Meetup, a global community of 27000+ marketers, and how he bounced back. Save a seat so that you can dodge the pitfalls and wouldn\u2019t have to touch it with a ten-foot pole.<\/span><\/p><\/div><div class=\"p-rich_text_section\"><p><b data-stringify-type=\"bold\">P.S. You only need to sign up once to access all the events in this series.\u00a0<\/b><b data-stringify-type=\"bold\"><span class=\"c-emoji c-emoji__medium c-emoji--inline\" data-qa=\"emoji\" data-sk=\"tooltip_parent\"><img decoding=\"async\" src=\"https:\/\/a.slack-edge.com\/production-standard-emoji-assets\/13.0\/apple-medium\/1f603.png\" alt=\":smiley:\" aria-label=\"smiley emoji\" data-stringify-type=\"emoji\" data-stringify-emoji=\":smiley:\" \/><\/span><\/b><\/p><\/div><div><\/div><div><p>Check out our next episode: <a href=\"https:\/\/www.airmeet.com\/hub\/events\/ep2-brand-and-community-how-to-make-them-meet\/\">Why Building Community is Critical to Your Brand&#8217;s Success<\/a><\/p><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14f14da elementor-widget elementor-widget-text-editor\" data-id=\"14f14da\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cbc431e elementor-widget elementor-widget-image\" data-id=\"cbc431e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"458\" src=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/02\/Adrian-Speyer-Events-hub-page-slider_700x400-1-1-1024x586.png\" class=\"attachment-large size-large wp-image-50070\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/02\/Adrian-Speyer-Events-hub-page-slider_700x400-1-1-1024x586.png 1024w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/02\/Adrian-Speyer-Events-hub-page-slider_700x400-1-1-300x172.png 300w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/02\/Adrian-Speyer-Events-hub-page-slider_700x400-1-1-768x439.png 768w, https:\/\/www.airmeet.com\/hub\/wp-content\/uploads\/2022\/02\/Adrian-Speyer-Events-hub-page-slider_700x400-1-1.png 1051w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-14c2869\" data-id=\"14c2869\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e76a5ce elementor-widget elementor-widget-html\" data-id=\"e76a5ce\" data-element_type=\"widget\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_offset&quot;:80,&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;sticky_effects_offset&quot;:0}\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 style=\"color:white;margin-bottom:5px\">Watch Replay<\/h3>\n<!--[if lte IE 8]>\n<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/v2-legacy.js\"><\/script>\n<![endif]-->\n<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/v2.js\"><\/script>\n<script>\n  hbspt.forms.create({\n\tregion: \"na1\",\n\tportalId: \"7135585\",\n\tformId: \"9206b99e-8b4f-4ca7-803c-6af033fa99a5\",\n\tonFormSubmit: function($form) {\n       document.querySelector('input[name=ruid]').value = getCookie(\"ruid\");\n       \ndocument.querySelector('input[name=\"form_fill_referrer\"]').value = window.location.href;\n\ndocument.querySelector('input[name=fpsa]').value = getCookie(\"fpsa\");\n\ndocument.querySelector('input[name=frsa]').value = getCookie(\"frsa\");\n\n }\n});\n<\/script>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Ep 1: Pre-empting the Pitfalls of Scaling a Young Community by Airmeet In the first episode, Joe Glover makes honest recollections of how he bounced back from setbacks while building The Marketing Meetup, a global community of 27000+ marketers. Community is increasingly viewed from a strategic lens. Yet, Community is primarily abstract. It\u2019s what brings [&hellip;]<\/p>\n","protected":false},"author":43,"featured_media":49656,"parent":0,"menu_order":52,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","format":"standard","meta":{"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":""},"event_category":[46],"event_type":[100],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pre-empting the Pitfalls of Scaling a Young Community<\/title>\n<meta name=\"description\" content=\"Community is increasingly viewed from a strategic lens. Yet, Community is primarily abstract. It\u2019s what brings out a warm and fuzzy feeling of belonging, connection, and trust.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.airmeet.com\/hub\/events\/ep1-pre-empting-the-pitfalls-of-scaling-a-young-community\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pre-empting the Pitfalls of Scaling a Young Community\" \/>\n<meta property=\"og:description\" content=\"Community is increasingly viewed from a strategic lens. Yet, Community is primarily abstract. 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